Today’s post is a little different. It Is going to be very visual.

In many of our posts we’ve spoken about the importance of photos in telling your story. They instantly strike our emotions in a way that words cannot.  Are you using powerful images in your marketing?

Here’s how they work. Take a look at these examples and tell me that you aren’t moved by them.

Imagine walking for four hours every day just to collect water, and it’s not even clean.

It’s hard to believe, but children as young as six years old are living through the THIRD war of their short lives so far in Gaza.

I’ve been standing holding my baby all night,’ she told me. ‘I had nowhere to put my baby down due the height of the flood waters.’”

Lilly, aged 6, is being treated for chronic kidney disease at the Royal Children’s Hospital.

Make every day earth day

Now, these images are only small here on our page but even so, they have an impact, don’t they?

An image can present your message very clearly. Take a look at your marketing materials and pay attention to your images. Do they carry the impact you would expect them to?  Are they clearly telling your story? If not, it’s time to invest in quality photography and graphic design. The return on your investment will be huge.